Comments on: Vision Streetwear Shoes Advert http://www.whenwewasrad.co.uk/index.php/2006/03/20/vision-streetwear-shoes-advert/?utm_source=rss&utm_medium=rss&utm_campaign=vision-streetwear-shoes-advert History of Skateboarding (UK): Vintage R.a.D Magazine Official Archive Fri, 27 Jan 2012 12:18:44 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Eric Meyerhttp://www.whenwewasrad.co.uk/index.php/2006/03/20/vision-streetwear-shoes-advert/comment-page-1/#comment-350913 Eric Meyer Wed, 08 Apr 2009 17:04:41 +0000 http://whenwewasrad.co.uk/index.php/2006/03/20/vision-streetwear-shoes-advert/#comment-350913 Nice comments... thanks. Marty Jimenez ("Jinx") and Greg Evans built that Vision Street Wear grey shoe ad featuring Gator and Eric Nash. I was the creative director at Vision Street Wear from 85 through 1991 (when I left to start "Simple" shoes. It was an amazing time. At the time Vision was on the leading edge... skate clothing style evolved before our eyes. So many cool skaters and artists had such and influence. John Grigley, Andy Takakgian, Gregory Bevinginton (psychoman), Marty Jimenez, Shark, Greg Evans (created the VSW logo and was art director) Dave Petri (later started Split), Dan Sweet.A few standouts... Mike Genera... was an incredible artists... but really hard to keep at work! Same goes for Dave Curry and Mark Gonzales... amazing artists.Madrats was the beginning... but the pads were pretty dumb and nobody used them.origins...Peter Schroff had "Schroff Design"... but then Gotcha created "Bash"... and stole Peter Schroff from his own brand. Bash was a cool line... I don't know why Gotcha quickly canned it.Schroff Design and Stussy I think were the originals of the action sports clothing evolution away from specific surf fashion and towards street fashion. VSW focussed on a specific "skate" look within this new graphic street style.We take skate style for granted now... but prior to the early 1980's... it didn't really exist. Skaters looked like surfers before that.Eric Meyer Nice comments… thanks. Marty Jimenez (“Jinx”) and Greg Evans built that Vision Street Wear grey shoe ad featuring Gator and Eric Nash. I was the creative director at Vision Street Wear from 85 through 1991 (when I left to start “Simple” shoes. It was an amazing time. At the time Vision was on the leading edge… skate clothing style evolved before our eyes. So many cool skaters and artists had such and influence. John Grigley, Andy Takakgian, Gregory Bevinginton (psychoman), Marty Jimenez, Shark, Greg Evans (created the VSW logo and was art director) Dave Petri (later started Split), Dan Sweet.

A few standouts… Mike Genera… was an incredible artists… but really hard to keep at work! Same goes for Dave Curry and Mark Gonzales… amazing artists.

Madrats was the beginning… but the pads were pretty dumb and nobody used them.

origins…

Peter Schroff had “Schroff Design”… but then Gotcha created “Bash”… and stole Peter Schroff from his own brand. Bash was a cool line… I don’t know why Gotcha quickly canned it.

Schroff Design and Stussy I think were the originals of the action sports clothing evolution away from specific surf fashion and towards street fashion. VSW focussed on a specific “skate” look within this new graphic street style.

We take skate style for granted now… but prior to the early 1980′s… it didn’t really exist. Skaters looked like surfers before that.

Eric Meyer

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