Archive for the 'Issue 58 November 1987' Category

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Pacer Street Scoot Advert

Pacer Street Scoot Advert from 1987The legendary Dave Currey was both the featured rider and the designer of the advert. He also did the graphics on the scooter itself. Dave was a colossal influence at this time, but largely unrecognised — the Pacer advert hints at the work he was to do later for Vision. He then went on to do some astonishing work online as one of the pioneers of all-out interactivity and VR. Few people have been so prolific or capable of working so fast. Few people have so many wild stories associated with them. He’s also one of the kindest people around.

For most of R.a.D’s life Santa Cruz had a lock on the back cover, but this issue has no adverts from their distributor, Shiner, at all — as far as I can make out. I can only guess at the reason. Shiner helped kick-start R.a.D and the skateboard revival by funding the original Skate Action pullout supplement in BMX Action Bike and they were the most solid advertisers in the magazine throughout its life.

Adverts &Issue 58 November 1987 timlb 08 Jan 2006 1 Comment

Hills Skateboard Advert

Hills Skateboard AdvertHills were a BMX shop in Muswell Hill, London, who took to skating in a serious way. Their ads were very professional, but the skater in this shot is uncredited. The ramp is Chingford. Can someone help out with a name, please?
Looking through this advert you can see all the usual suspects and it’s interesting to see that a copy of Transworld would have cost all of £2.50, while Thrasher was £1.75. If that seems like a bargain, bear in mind that R.a.D was only 85p in 1987. A set of Powell Grab Rails would have set you back £7.50, mind.

Adverts &Issue 58 November 1987 timlb 07 Jan 2006 7 Comments

Where? Guide to Places to Skate

Where? Guide R.a.D Magazine 1987This is the one part of R.a.D magazine which is still flourishing, but under a different name. The “Where?” guide started its life as “Concrete Corner” in Alpine Action back at the end of the seventies, and moved on line as “Knowhere” in the nineties. At the time of writing this it is still going strong and still serving skaters:
Fragments of the original words from “Where?” can still be found in “Knowhere” decades later. I’ve just spotted “Mellow bowl type council thingy. Can be fun. If you treat it that way.” from Retford for example. One or two phrases about Rom are still there as well.

Issue 58 November 1987 timlb 06 Jan 2006 1 Comment

BMX How-to Double Fire Hydrant to G-Kruze

BMX How-to Double Fire-hydrant to G-KruzeLincoln Blacksley was the featured rider. He was also able to describe how to do it in slightly more detail than was usual, as well as suggesting how it could be built into a sequence of tricks.

How To / Trick Tips &Issue 58 November 1987 timlb 05 Jan 2006 1 Comment

The Wall Reader’s Classified Ads

The Wall: Reader's Classified Adverts from Issue 58 of R.a.D MagazineThe Wall had its roots in the “Sales and Swaps” page of BMX Action Bike, but was already part of the progression which gave birth to this web site. While “Sales and Swaps” had been dedicated to the standard fare of reader’s classified adverts, The Wall was an early attempt to encourage reader participation. The strange messages were far more important than the buying and selling of skateboards, and we cherry-picked ones to encourage this.
An example from this issue which is typical of the process reads:

Beef & Dan, I have returned. Me and Gaz think the zine tears. Keep it up, stay tuned… Dave & Gaz Rothwell. Perth, W Australia.

Messages like that would bounce between groups of friends, though not usually over such great distances, in these days before SMS and chat. Continue Reading »

Issue 58 November 1987 timlb 04 Jan 2006 4 Comments

Spalding BMX Advert

Spalding BMX Advert 1987 R.a.d MagazineOJs, Slimeballs and Bullets for on £3.50! Skate T Shirts for £9.50 and complete Santa Cruz boards for around £60? I’m not sure what was going on there. Most of the advert was devoted to BMX, naturally enough, with complete bikes such as a Diamond Back Pro “Similar to Harry Leary” going for only £159, down from £289. January sales were starting early even in 1987. You could even pick up a pair of Vans for £35 and this was in the days before Vans were a high-street name.

Adverts &Issue 58 November 1987 timlb 03 Jan 2006 No Comments

Ninja Scootech Advert

Ninja Scootech Advert 1987The Ninja Scootech was the definitive British scooter from this period. My recollection was that they were really responsible for it all… Ninja Nicholls makes his appearance here alongside his fellow team riders of the time. There’s also a roll call of stockists which provides a snapshot of the BMX shops of the day:
Continue Reading »

Adverts &Issue 58 November 1987 timlb 02 Jan 2006 8 Comments

Surrey Skateboards, R.I.P Skateboards and SPK Action Ramps Adverts

Surrey Skateboards, R.I.P Skateboards and SPK Action Ramps Adverts from 1987Surrey Skateboards were a hugely important part of skateboarding right through the dark ages and on through this period. Their low prices and independant approach caused frequent friction with other shops; they were unique.
In contrast, the modular trick ramp is a prime example of the kind of stuff which was churned out without much thought to the actual needs of actual users.

Adverts &Issue 58 November 1987 timlb 01 Jan 2006 2 Comments

Readers Letters from Issue 58 of R.a.D Magazine

R.a.D Magazine Letters Issue 58Letters from: The Joe Lush Does Our Head in Mob, A Confused Skater from Bradford, Ollie Spackman from Thornton Heath, Sean Goff writing from Bakersfield USA, Jimbo The Mosher from Doncaster, A Trickless Skateboarding Freak called Nat, Mark, Carl Anderson, Pup, Crav (Sec of Squashed Squid and Semolina Skate Squad), Matthew Butterworth from Ormskirk, Mark Hutton of SEA and Jock from Roehampton.
The letters page at this point lacked the genius touch of Nigel Thomas (BMX Action Bike era) or Gavin Hills (classic era) but was still a very important part of the magazine for us.

Issue 58 November 1987 timlb 31 Dec 2005 1 Comment

Skate How To: No-handed Bone-up by Shane O’Brien

Skate Trick How To Bone-up“Approach the object at a moderate speed.” The classic skate how-to opening! Writing trick tips can be a real struggle. Shane O’Brien obliged at the Shell Centre.

How To / Trick Tips &Issue 58 November 1987 timlb 30 Dec 2005 No Comments

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