{"id":126,"date":"2006-03-24T09:28:06","date_gmt":"2006-03-24T09:28:06","guid":{"rendered":"http:\/\/whenwewasrad.co.uk\/?p=126"},"modified":"2006-03-24T10:58:44","modified_gmt":"2006-03-24T10:58:44","slug":"masthead-issue-81","status":"publish","type":"post","link":"https:\/\/www.whenwewasrad.co.uk\/index.php\/2006\/03\/24\/masthead-issue-81\/","title":{"rendered":"Masthead Issue 81"},"content":{"rendered":"

\"Masthead<\/a>This page is interesting for the list of contributors (some classic names there), alongside a couple of classic adverts and a nice shot of Ged Wells, but it also marked a break from the usual format.
\nWe were experimenting with various different editorial and advertising configurations during this period. The flat-plan for the running order of the magazine was a very big deal to us. In this case we experimented with running two pages of advertising and then splitting the contents page up so that part of it ran on the left hand side of a spread. This gave us (the editorial side) a more interesting space for the contents page and the advertising team got to sell some adverts for more money because they were on the same page as editorial content.
\nEric Snook’s shop was a skateboarding institution for many years. I remember their “Why pay mountainous prices?” adverts from the seventies when I was working for Alpine Sports and they were having a dig at us. Mycycles were also around for ages, another fixture from an age when anywhere selling skateboards was, by definition, interesting.
\nPicture at the bottom of the page was Ged Wells by Jay\/Vernon with trademark Ian Lawson “broken plastic spoon and Indian ink” border.
\nThere were some very interesting people working on the magazine at this point, so here’s the full list:
\n<\/p>\n

A Croftward Publication<\/p>\n

PUBLISHER:
\n<\/b>Ben Lewis<\/p>\n

EDITOR:
\n<\/b>Tim Leighton-Boyce<\/p>\n

ART DIRECTOR<\/b>
\nIan Lawson F.W.I.<\/p>\n

SALES AND MARKETING DIRECTOR:
\n<\/b>Andrew Bishop<\/p>\n

SALES DIRECTOR:
\n<\/b>Brian Parrish<\/p>\n

ADVERTISING MANAGER:
\n<\/b>Niki Michaelides<\/p>\n

AMERICAN REPRESENTATIVE:<\/b>
\nSteve Douglas<\/p>\n

ADVERTISING PRODUCTION:<\/b>
\nNichola McKenna<\/p>\n

CIRCULATION:
\n<\/b>Joni Tyler<\/p>\n

MARKETING MANAGER:
\n<\/b>Max Jacobson<\/p>\n

AMERICAN CORRESPONDENT:<\/b>
\nSteve Douglas<\/p>\n

ASSISTANT DESIGNER<\/b>
\nJason Snelling<\/p>\n

SENIOR PHOTOGRAPHERS <\/b>
\nMad Mike John
\nPaul Sunman<\/p>\n

BIKE CORRESPONDENT<\/b>
\nDavid Slade<\/p>\n

SENIOR ENGINEERING DEPT<\/b>
\nPaul Browne
\nGavin Hills
\nGed Wells<\/p>\n


\nCONTRIBUTORS:<\/b>
\nDan Adams
\nAlex Baldock
\nAngry Brown
\nJamie Cameron
\nClaus Grabke
\nRodga Harvey
\nShane O’Brien
\nJay Podesta
\nSkin
\nTwiss<\/p>\n

You shouldn’t need reminding, but remember, somebody holds the copyright on everything in here: specifically Deltamere Ltd and our contributors. Be cool. Use your head: if you’re photocopying a few zines we won’t mind. If you rip off copyright material for commercial gain, we will.<\/p>\n

SUBSCRIPTIONS: UK \u00c2\u00a312; Europe and USA (Air) \u00c2\u00a320; Elsewhere \u00c2\u00a330. Send stirling cheque or money order payable to ‘Deltamere Ltd’ or Access\/ Mastercharge card number, cardholder’s name, signature and address to Subscriptions Manager, <\/p>\n

BACK ISSUES: Some back issues are available at \u00c2\u00a31 including postage and packing from Back Issues,<\/p>\n

The publishers accept no responsibility for loss howsoever arising from purchases made from mail order advertisements appearing in this magazine. Monies sent to such advertisers are entirely at the reader’s own risk. Similarly the publishers accept no responsibility howsoever arising from the use of any goods purchased from such advertisements.<\/p>\n","protected":false},"excerpt":{"rendered":"

This page is interesting for the list of contributors (some classic names there), alongside a couple of classic adverts and a nice shot of Ged Wells, but it also marked a break from the usual format. We were experimenting with various different editorial and advertising configurations during this period. The flat-plan for the running order […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,9],"tags":[],"class_list":["post-126","post","type-post","status-publish","format-standard","hentry","category-adverts","category-issue-81-november-1989"],"_links":{"self":[{"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/126","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/comments?post=126"}],"version-history":[{"count":0,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/126\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/media?parent=126"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/categories?post=126"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/tags?post=126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}