{"id":258,"date":"2006-08-14T11:32:38","date_gmt":"2006-08-14T11:32:38","guid":{"rendered":"http:\/\/www.whenwewasrad.co.uk\/index.php\/2006\/08\/14\/airbourne-zorlac-street-hell-advert\/"},"modified":"2006-08-14T11:32:38","modified_gmt":"2006-08-14T11:32:38","slug":"airbourne-zorlac-street-hell-advert","status":"publish","type":"post","link":"https:\/\/www.whenwewasrad.co.uk\/index.php\/2006\/08\/14\/airbourne-zorlac-street-hell-advert\/","title":{"rendered":"Airbourne Zorlac Street Hell Advert"},"content":{"rendered":"<p><a href=\"http:\/\/www.whenwewasrad.co.uk\/wp-content\/images\/96\/rad96_04.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.whenwewasrad.co.uk\/wp-content\/images\/96\/thumb-rad96_04.jpg\" width=\"175\" height=\"250\" class=\"alignleft\" alt=\"Zorlac UK Advert 1991\" title=\"Zorlac UK Advert 1991\"  \/><\/a>This from the days when Zorlac had their own UK distribution company. In this respect Airbourne Zorlac were up with Powell in the &#8216;ahead of their time&#8217; stakes; they had a go at doing their own distribution in the UK long before most manufacturers.<br \/>\nBy 2006 this approach had become much more common. The European distributors are starting to be squeezed out of the picture and are taking to manufacture instead, as skateboarding becomes a mature (!) global industry. I expect the trend to continue as the &#8216;distribution&#8217; stage in the supply chain gradually fades out.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This from the days when Zorlac had their own UK distribution company. In this respect Airbourne Zorlac were up with Powell in the &#8216;ahead of their time&#8217; stakes; they had a go at doing their own distribution in the UK long before most manufacturers. By 2006 this approach had become much more common. The European [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,14],"tags":[],"class_list":["post-258","post","type-post","status-publish","format-standard","hentry","category-adverts","category-issue-96-may-1991"],"_links":{"self":[{"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/comments?post=258"}],"version-history":[{"count":0,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/258\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/media?parent=258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/categories?post=258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.whenwewasrad.co.uk\/index.php\/wp-json\/wp\/v2\/tags?post=258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}