When We Was Rad:
Skateboard History from UK Vintage Magazine

M Zone Spot Skate Shoe Mania Ten Years Too Soon


M Zone Skate Shoe Advert from 1989Ouch! This must be the weakest M Zone advert of all time. And yet… When I look at it now I marvel that M Zone chose to run a “shoe” advert at a time when most people would have concentrated on selling a wider range. It turns out that had spotted the way things were going once again. But, like many of us, they never actually reaped the benefits.

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2 responses to “M Zone Spot Skate Shoe Mania Ten Years Too Soon”

  1. oh the memories

    I had a pair of 620 Pyro’s and loved them. They look pretty awful now tho, wonder if there’s anywhere to get a pair these days for my old school sk8 fancy dress costume 😉

  2. The best shop EVER. Huge influence on me. I remember buying my first Stussy t-shirt from them in ’87 (the Stu-York Crew one). Used to go in and routinely wind up Charlie – but he was a good guy, God knows how he put up with all those annoying 14 years olds.
    Shame about what happened to them after they opened the Carnaby St store… various stories did the rounds, some true some not, but they all seemed to have the same theme so maybe there was some truth…
    Are there any photos around of the inside of the store, with the giant crash helmet?

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